Join our expert panel and learn how new self-service detailing systems harness the power of AI chat, no-code publishing, and high quality media — to deliver the on-demand services that HCPs want with the personalised engagement that they prize.
Self-service experiences are fast becoming part of pharma’s HCP engagement ecosystem. They provide a quality experience 24/7. They put rocket boosters onto otherwise-flat web portals. And they enable the ‘content first’ strategies that lead to better-informed and higher value rep discussions.
According to a recent Reuters report, 49% of pharma companies have already increased use of self-detailing, while 69% of pharma companies expect to increase self-detailing in the near future.
And there’s a good reason for that. The systems are cost-effective and easy to implement. And they respond to HCPs’ desire for guided communication — but on their own terms, in their own time.
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Florent EdouardSVP, Global Head of Commercial Excellence |
Jennifer VillagarciaGlobal Medical Engagement Strategy and Content Lead, Vaccines |
Patrick MarktVice President, Digital Excellence |
Rasmus KalmsChief Product Officer, Anthill
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Our host: Paul Simms, Chief Executive at Impatient Health
