‘HCP micro-journeys’ take the ambition of full omnichannel marketing — orchestrated and personalised engagement — and realise it in a very practical way. Rather than building a full content ecosystem, we design specific content sequences for clearly defined business objectives.
6 micro-journeys defined
This mini-guide explains the concept — highlighting the benefits that Anthill clients are getting — and provides 6 clear examples. 
We take 6 common marketing problems and demonstrate how to solve them with micro-journeys. Each journey is visualised, so you can see how it works.
Get the mini-guide
Learn how HCP micro-journeys can build your omnichannel competences, meet HCP expectations for connected experiences, and solve pressing pharma marketing challenges — all in one easy-to-implement way.
