In this eBook, you can learn how self-detailing and service bot technology (regulatory compliant ‘chatbots’) works and how you can apply them quickly and easily to your existing communications.
The eBook will give you 6 ways to get the most from these technologies and explain how you can solve real marketing issues in pharma by:
- Being more responsive to HCPs in real-time while being fully regulatory compliant
- Providing services 24/7 in a way that fits pharma budgets
- Increasing reach without requiring more channels (that then must be promoted)
- Fit with how HCPs actually engage with information and media
- Stopping channel proliferation (no more standalone apps and websites)
- Enabling A/B testing of HCP engagement